The Institute for Luxury Home Marketing

Being designated as a member of the Institute for Luxury Home Marketing is highly sought after in the luxury field.

Real estate agents that hold this designation are professionals specially trained to provide high quality service to buyers and sellers of luxury homes and estates. The Institute is also the premier authority in training and certification for real estate agents working in the upper-tier residential market.

Currently I am only one of six agents in Minnesota that are members of the Institute. If you are looking to sell you luxury home, make sure you ask any agents you interview if they are members. Luxury homes are special, and require special marketing to get them sold. Each home I sell has it’s own unique marketing plan. Many times there are special attributes of the home that can be highlighted and presented to a target market. Members of the Institute understand this and have been trained on how to get the home as much exposure as possible.

If you have any questions about marketing your home, let me know and I would be happy to answer them. Many times I will need to see a home to get a feel of what I can do. Preparing a marketing plan and properly pricing the home take more than a day. If you want the best out of your agent, don’t be surprised if the listing process takes a week or two. Photography, appraisals, staging, brochures, etc, take more time with a high-end home.

Don’t worry though, you want the best for you home and hiring a member of the Institute for Luxury Home Marketing will get you there.

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